Salt Creek Farm CSA Turnover

Douglas Hendrickson (bg006@scn.org)
Mon, 13 May 1996 23:45:26 -0700

Salt Creek Farm cultivates three or so acres for the communities of Port Angeles
Sequim, and Joyce WA. Last season we reached our goal of 30 subscribers.
However, this season we have only 15 or so signed on. Only 5 or so from last
season have re-subscribed to date but I expect an additional 10 by the first
delivery.

I too am worried about the drop outs and need to address what I believe to be
"the guilt complex"

I think there are a fair number of good intentioned folks who sign on only to
find themselves swamped with the quantity and diversity of food. We are probably y
giving subscribers too much food. What quantities have worked well as an
average for other CSAs? Our shares are large, 10 -20 lbs per delivery. Half
shares are also and option and appear to be growing.

This season we are going to try to allow folks who don't like a particular
vegie to replace it something else from a couple of extra share boxes at the
drop site. If you don't like mizuna, why take it? We also are going to let
subscribers come out to the farm to customize their shares. We are making an
effort with our newsletter to try to educate folks about what to do with the
strange stuff etc. This will probably help to an extent but certainly wont
solve the drop out problem. Ideas?

I would like to know what other CSAs are doing in the way of outreach. What
works well and what doesn't. Have any of you approached the religious
communities for support and have they responded? What kind of effort have you made to
made to reach out to the poor?

I am sorry if these questions are redundant. I just discovered the network a
few days ago.

My e-mail address is bg006@scn.org

Doug